Privacy Policy

Privacy Notice

Introduction

We use this privacy notice to disclose the privacy practices of Down to Earth in accordance with privacy regulations, such as the GLBA, NIST 800-53 and other data regulations. We aim to help you understand what personal data we collect, how we use it, and what control you have over it. This notice applies solely to data collected by Down to Earth. This notice will define the following:

  1. What personal data is collected from the website.
  2. How personal data is collected, used, shared, stored, and otherwise processed.
  3. The security procedures implemented to protect your data.
  4. Your choices and rights regarding the use of your data.
  5. How you can contact us for issues such as to correct inaccuracies of your data or to request the removal of your personal data.

Please read the following privacy notice to understand the processing, collection, sharing, protection, and your rights associated with your personal data.

Who We Are

As a leading full-service landscape, irrigation and landscape construction company proudly serving multiple regions across Florida, we specialize in large-scale commercial, residential, and resort services. From design and installation to ongoing maintenance, we can enhance any property.  It is our mission to We strive to build long term customer relationships by exemplifying value through superior work, and to do so we collect and use personal data that you provide.

For the purposes of this notice, we act as the “data controller.” We take on this role as we determine how your personal data is used and processed.

We have appointed an Information Security Officer for assisting with questions, requests, and complaints in regards to this privacy notice and the collection and processing of your personal data. For details on how to contact us, see the Contact Information section at the end of this notice.

Data We Collect

We have access to any data that you voluntarily provide via email, telephone, forms, chat functions, user registration, newsletter sign-up, contests, surveys, or other methods.

Through these means, we may collect the following types of data:

  • [Full name]
  • [Email address]
  • [Phone number]
  • [Address]
  • [Information about any complaints, enquiries, and communication you make with us]
  • [Details on services received from us]
  • [Location]
  • [Payment Information]
  • [Photos]

How We Use Your Data

Your personal data may be used for the following purposes:

  • Customization of content and user experience.
  • Identity you when you use our services or website.
  • Account set up and administration.
  • Internal research and development.
  • Legal obligations.
  • Internal audits.
  • Fulfillment of obligations outlined in any agreements with users.
  • Gathering feedback and opinions on our provided services.
  • Notification to users of changes to our services.
  • Respond to your requests and comments.
  • Process your transactions.

Specific Data Use

Certain data is collected during our registration process, including your name and email address. This data is used to contact you, suggest appropriate products and services, and improve your user experience.

To place an order, as a registered user or guest, you must provide contact information (such as name and shipping address) and financial information (such as credit card number and expiration date). This data is used for billing and to fulfill your order. If there are issues with the order, we may use this information to contact you.

Personal data may be used without knowledge or consent in situations when legally required or permitted, or when personal data has been anonymized or pseudonymized so it is no longer associated with the user. This means we have removed personally identifying information so the data we’re left with cannot be tied back to you as an individual.

How We Share Your Data

Personal data may be shared with regulators in compliance with legal regulations.

Personal data may also be shared with third parties when it is necessary to provide services to users, and/or for other legitimate interests. Third parties include service providers, professional advisors, and other members of Down to Earth’s network.

Third parties that may access personal data are fulfilling the following services. These parties do not retain, share, or use personal data beyond the defined purpose of fulfilling the service.

We protect your SMS consent decision and your mobile number from 3rd parties & vendors, we do not share or provide this information to anyone, unless legally obligated.

How Long We Store Your Data

We will only retain personal data for the duration necessary to fulfill the purposes for which it was collected. Personal data may also be retained for longer periods if it is solely for archiving purposes in the public interest, scientific or historical research purposes, or statistical purposes. When defining the appropriate retention length, we adhere to relevant legal requirements. See our retention schedule for details for data retention periods.

How We Protect Your Data

Securing your data is a priority for us, while both online and offline. We have implemented appropriate safeguards to prevent personal data from being lost, misused, accessed, altered, or disclosed by unauthorized parties.

All PCI data is encrypted and secured within our systems.

Employees and third parties are provided only with personal data on a need-to-know basis and only the minimum amount they require to complete their specific job. All employees are also subject to confidentiality agreements and undergo annual training on the proper handling of sensitive data.

Procedures have been developed and tested to handle a potential data breach. These procedures are designed to ensure affected individuals and regulators are notified of the breach and damages can be minimized.

Use of Cookies

Cookies are used on Down to Earth websites for purposes various purposes. These “cookies” are data elements stored on your hard drive that allow us to improve your usage of our website. By using a cookie to identify you, you do not necessarily need to log in with a password more than once from the same browser, saving you time when accessing our site. In addition, we use cookies for advertising products based on your usage history, storing and managing your preferences on the website, enabling content, and generally analyzing your usage. Usage of cookies may be linked to your personal data on the website.